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New Business Sales Representative

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Job Description:

  • Conduct high-volume outbound phone outreach to schools, districts, and organizations, working leads generated through marketing campaigns including email and digital programs.
  • Introduce Scholastic Book Fairs to decision-makers such as administrators, literacy coordinators, and program directors.
  • Lead initial discovery conversations to understand program needs, funding sources, timelines, and decision processes.
  • Qualify leads based on defined criteria to identify strong sales opportunities.
  • Track and document outreach activity and insights in the CRM system.
  • Partner with Inside Sales Representatives to ensure smooth handoffs and coordinated follow-up.
  • Meet or exceed activity, lead generation, and pipeline goals.

Requirements:

  • Bachelor’s degree or equivalent relevant experience in Business Administration, Management, Marketing, or related field.
  • Minimum of three (3) years of proven successful sales experience in district/territory sales, event management, personal selling, and customer service with noted leadership ability and qualities demonstrated.
  • Proficiency with MS Office software; experience with Sales Automation, Customer Relationship Management or Web-based software programs.
  • Familiarization with children’s literature, Book Fairs, and school activities desired.
  • Ability to execute a vision, manage multiple priorities, and achieve results.
  • Strong oral and written communication skills, including oral presentation skills.
  • Outstanding interpersonal and relationship-building skills with peers, superiors (across functions and throughout the company), and customers.
  • Proficient in marketing and merchandising strategy and execution.

Benefits:

  • medical, dental and vision benefits
  • Paid Time Off program that includes vacation, personal and sick time
  • a generous 50% off discount on Scholastic merchandise
  • 401k with a company match
  • the possibility of summers off
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