Principal UX Researcher, Consumer

<div><br></div><div><strong style="background-color: transparent; color: rgb(0, 0, 0);">Role Responsibilities: </strong></div><div><br></div><div><span style="background-color: transparent; color: rgb(0, 0, 0);">Researchers at Fetch must be…</span></div><ul><li class=""><strong style="background-color: transparent;">Endlessly curious.</strong><span style="background-color: transparent;"> You never stop at the first answer. You ask "why" until you find the insight nobody else was looking for, and you stay current on evolving methods and tools because the craft never stops moving.</span></li><li class=""><strong style="background-color: transparent;">Expert collaborators.</strong><span style="background-color: transparent;"> You are equally comfortable presenting to executives as you are running a synthesis session with a junior designer. </span></li><li class=""><strong style="background-color: transparent;">Master storytellers.</strong><span style="background-color: transparent;"> You know that stories drive decisions. Your reports, presentations, and workshops make people feel the experiences of the user, not just understand them.</span></li><li class=""><strong style="background-color: transparent;">Big picture thinkers</strong><span style="background-color: transparent;">. You triangulate quantitative and qualitative data, connect findings across projects, and tie individual insights to broader business strategy. You see the patterns no single study would surface.</span></li><li class=""><strong style="background-color: transparent;">Resourceful.</strong><span style="background-color: transparent;"> You thrive in ambiguity and match rigor to the decision. You can recruit your own participants, and spin up your own surveys.</span></li><li class=""><strong style="background-color: transparent;">Risk-takers.</strong><span style="background-color: transparent;"> You're willing to challenge assumptions — including leadership's — and you'd rather surface an uncomfortable truth early than validate a bad idea late.</span></li><li class=""><strong style="background-color: transparent;">AI-fluent.</strong><span style="background-color: transparent;"> You're already using AI to amplify your research, and you have a real point of view on where it earns its keep and where human judgment is non-negotiable.</span></li><li class=""><strong style="background-color: transparent;">Team-players.</strong><span style="background-color: transparent;"> Our secret sauce is our team dynamic; we don't have time for egos.</span></li></ul><div><br></div><div><span style="background-color: transparent; color: rgb(0, 0, 0);">By month 3 you will be…</span></div><ul><li class=""><span style="background-color: transparent;">Embedded within your product area and intimately familiar with the Fetch app</span></li><li class=""><span style="background-color: transparent;">Having spent meaningful time with Fetch users — through observed sessions, prior research review, or your own intro interviews</span></li><li class=""><span style="background-color: transparent;">Building working relationships with key PMs, designers, and data analytics partners across Growth, and a clear collaboration model with your two research teammates</span></li><li class=""><span style="background-color: transparent;">Understanding Fetch's business goals, how Growth connects to the broader business, and what's already known from prior research</span></li><li class=""><span style="background-color: transparent;">Fluent in the Growth team's existing behavioral data: what's tracked, what dashboards exist, and what data is available to triangulate qualitative findings against</span></li><li class=""><span style="background-color: transparent;">Having delivered your first Growth research study end-to-end, with findings that helped move a real decision forward</span></li></ul><div><span style="background-color: transparent;">Identifying the highest-leverage research opportunities within Growth and developing an initial roadmap that reflects them</span></div><div><br></div><div><span style="background-color: transparent; color: rgb(0, 0, 0);">By month 6 you will be…</span></div><ul><li class=""><span style="background-color: transparent;">Owning the research strategy for your product area</span></li><li class=""><span style="background-color: transparent;">Identifying through-lines across acquisition, activation, retention, resurrection, and referrals — connecting findings that no single project would surface</span></li><li class=""><span style="background-color: transparent;">Influencing both project-level decisions and roadmap-level priorities</span></li><li class=""><span style="background-color: transparent;">Mentoring designers and PMs to run their own evaluative research with the right guardrails</span></li></ul><div><br></div><div><span style="background-color: transparent; color: rgb(0, 0, 0);">By year 1 you will be…</span></div><ul><li class=""><span style="background-color: transparent;">Recognized as a strategic thought partner by leadership and Fetch executives</span></li><li class=""><span style="background-color: transparent;">Shaping how Fetch thinks about its users across the full Growth funnel</span></li><li class=""><span style="background-color: transparent;">Having shipped foundational research that demonstrably changed product direction or business strategy</span></li><li class=""><span style="background-color: transparent;">Helping define what great looks like for a growing research function: contributing to standards, repository, and shared practices</span></li></ul><div><br></div><div><strong style="background-color: transparent; color: rgb(0, 0, 0);">Minimum Requirements:</strong></div><ul><li class=""><span style="background-color: transparent;">8+ years of industry UX research experience, with demonstrated impact at a strategic level</span></li><li class=""><strong style="background-color: transparent;">Mixed-methods fluency:</strong><span style="background-color: transparent;"> you've independently led both qualitative studies (interviews, usability testing, diary studies, concept testing) </span><em style="background-color: transparent;">and</em><span style="background-color: transparent;"> quantitative studies (Maxdiff, behavioral data analysis, using inferential statistics, benchmarking studies)</span></li><li class=""><strong style="background-color: transparent;">Hands-on experience with statistical analysis tools</strong><span style="background-color: transparent;"> (R, SPSS, Python, or equivalent) and survey platforms (Qualtrics or equivalent) — comfortable running your own analysis without depending on a data analyst</span></li><li class=""><strong style="background-color: transparent;">Comfortable owning your own research operations end-to-end: </strong><span style="background-color: transparent;">participant recruitment, survey setup, scheduling, etc.</span></li><li class=""><strong style="background-color: transparent;">Active, demonstrable use of AI</strong><span style="background-color: transparent;"> in your research workflow, with a clear perspective on where it helps and where it doesn't</span></li></ul><div><br></div><div><strong style="background-color: transparent; color: rgb(0, 0, 0);">Preferred Requirements: </strong></div><ul><li class=""><span style="background-color: transparent;">Prior Growth research experience</span></li><li class=""><span style="background-color: transparent;">Experience communicating research to executive stakeholders</span></li><li class=""><span style="background-color: transparent;">Experience democratizing research or building enablement programs for designers and PMs</span></li><li class=""><span style="background-color: transparent;">Comfortable with working in fast-paced environments</span></li><li class=""><span style="background-color: transparent;">Consumer mobile app, loyalty, or e-commerce experience</span></li><li class=""><span style="background-color: transparent;">A background in psychology, anthropology, cognitive science, HCI, statistics, behavioral economics, quantitative social science, experimental psychology, or a related human-centered or quantitative field</span></li></ul><div><br></div><div><strong>Compensation: </strong>At Fetch, we offer competitive compensation packages including base, equity, and benefits to the exceptional folks we hire. The base salary range for this position is<strong> . </strong>Discover our benefits and how our employees live rewarded at <a href="https://fetch.com/careers" rel="noopener noreferrer" target="_blank">https://fetch.com/careers</a><strong>.</strong></div>